Sally Cheung's profile

14k Solid Gold Advent Calendar 2023 - Astrid & Miyu

14k Solid Gold Advent Calendar 2023
Astrid & Miyu
In line with Astrid & Miyu's expanding solid gold portfolio, I led on the design for their first 14k Solid Gold Advent Calendar. The intention with this design was that we wanted it to reflect the high price point and solid gold customer profile, so the prime focus was on materiality choice and premium finishes which resulted in a luxury print lacquered jewellery box. The branding for this Advent Calendar reflects and aligns with the solid gold packaging I designed and led as part of Astrid & Miyu's entire brand packaging suite re-design. Featured in the luxury Advent Calendar's list in Harpers Bazaar.

Branding / Packaging Design / Print Design / Product Design​​​​​​​
14k Solid Gold Advent Calendar 2023 - Astrid & Miyu
Published:

14k Solid Gold Advent Calendar 2023 - Astrid & Miyu

Published: